Function 2 & Lift 2

NZXT is a design-forward company that meets gamers on their level—no pandering, gamer lingo, or Mountain Dew clichés. This launch let us playfully challenge industry norms while showcasing serious performance.

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Web Copy

I crafted web copy that seamlessly blended technical precision with engaging storytelling, highlighting the products' performance and appeal.

Function 2

Lift 2